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Musician, Maurice Grumbleweed commissioned Mark Currie from Catapult Films to create a video for his new single, Looking Back. To be released in January 2025. The song depicts memories of a time during the 1950s when Maurice was growing up as a child.

Catapult Films have revised their showreel for 2025 and are available for all companies across the UK wanting film and video to promote their business. See: https://vimeo.com/103504258

We Are Different CIC and Catapult Films are proud to announce the completion of The Man Who Was Different, a short animated film based on an original story by Mark Currie. The film is already being shared in schools to help children understand the importance of identity and respect for others. See: https://vimeo.com/catapultfilms/themanwhowasdifferent

Catapult Films recently created two short promotional videos in support of SNAPS, a charity to help children and their families with additional needs. Mark filmed at their Superhero Challenge 2024 event in Leeds, a fun-filled day for all concerned. The videos can be seen here: https://vimeo.com/catapultfilms/snapssuperherochallenge and here: https://vimeo.com/1009154740

Mark Currie has donated his time to support Otley Common, which plans to transform Otley Methodist Church into one of Yorkshire's biggest and best multi-purpose venues. Find out more here: https://vimeo.com/1000516160

Wakefield Council have appointed Catapult Films to create a short documentary about The Fox manuscripts. The 19th century hand written manuscripts are the life-long work of local printer George Fox, which include hand drawn illustrations, as well as a written history of Pontefract. Filming is now underway with a film expected to be completed in early 2025.

Mark Currie filmed for Fashion Fiesta CIC at their Fashion Fiesta Identity show in Leeds, in support of Community Learning Partnerships. Here's the resulting edit from the catwalk: https://vimeo.com/948412796 All time was donated pro bono for this project.

BBS (Brick & Stone) continues to work with Catapult Films on a number of projects, including the transformation of Wolverhampton city centre, part of a £1 billion project: https://vimeo.com/838735876 and a revamp of their new website, building a better future, see https://vimeo.com/925972544

Vistry Homes commissioned Catapult Films to create promotional local area videos and photography for their new Bovis developments in Garforth and Doncaster. See https://vimeo.com/891209874

Newer Post >

Inside Out

By Mark Currie • January 17, 2025

The Man Who Was Different (short film)

How do I create a video to differentiate myself from my competitors?

By Mark Currie • January 17, 2025

Before even thinking about video, ask yourself a few questions. Start by getting under the skin of your brand. 1. Ask yourself, “What do I do?” “Who do I do it for?” and “What makes me and my business so special?” If you don’t do that and have some tangible result, then you’ll struggle thereafter. 2. Every company, product or service should have a clear brand proposition and have a good idea where they’re likely to get their business from. 3. Make sure you know what your brand, product or service stands for. Know why and what you want to say and to whom. Empathy is so important here: you need to put yourself in someone else’s shoes. You need the ability to understand and share the feelings of another. All effective video communication relies on this attribute. 4. If you’re not sure how best to articulate your message, then take some advice before you decide to film anything, especially if you’re planning to film your own video. 5. If you’re engaging a professional production company, be prepared to chat the creative brief through with them. They should be able to help and from that discussion, they’ll recommend the best approach and the sort of film that will enable you or your business to stand out…in a good way. 6. Always write a script or a treatment first. This is very important, as it will give you a point of reference for you and everyone else associated with the production. Even if you’re planning to create a testimonial video, which by it’s very nature should feel spontaneous and ‘unscripted’, a guide to the content and the overall aim beforehand is key to the overall success of a video. 7. There are lots of different types of video, so think carefully before deciding which is best for you. Being different is a good thing, but art for art’s sake doesn’t sell products. Have a persuasive message. And if your brand has a recognised identity, be sure to reflect this in the film by using your corporate styling, colours and your tone of voice. 8. The right film should be an extension of your brand personality and because every brand and company is different, if it matches yours, then by that measure, the end film or video will be different, i.e. not the same as your competitors.